SOCIAL MEDIA
Social Media Marketing: Engage Your Customers and Build a Community For Your Brand
Nvent Marketing is a leading social media marketing agency in Phoenix AZ and we aim to help our clients expand their reach on social media platforms. We can help you increase reach and engagement to your present audience as well as grasping new customers. We will establish your business identity, stimulate conversation, and stay consistent to build a foundational community for your brand.
Nvent Marketing uses social media to supplement your content marketing. Social media management keeps your audience engaged and leads to increased outreach. Work with our team to create a custom brand strategy that shows what your business stands for.
If you are looking for a social media agency in Phoenix, contact us to see what we can do for you.
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Is Social Media Marketing Right For My Business?
With so many different social media platforms, most business owners have found themselves asking this question. Over the years, social media marketing has become an essential part of any content marketing strategy.
Social Media:
- Humanizes your business enabling you to be an active participant in your community and develop a genuine persona
- Allows you to monitor customer attention and respond to any claims
- Increases brand awareness by providing valuable content to your audience that can be liked and shared
- Is a great way to keep tabs on your competition and act accordingly
Social media marketing must be integrated with all your communications mix, even your non-digital channels. Today, customer acquisition is the top priority for most brands. It should be a part of your company’s product marketing strategy. If your customers don’t know who you are and what value you provide, they most likely won’t convert.
Too many companies think of social media as a secondary tactic to just “get our name out there.” That’s an old school mindset. Social media marketing requires strategy and we are here to help.
Nvent Marketing integrates social media into your content marketing strategy. More than half of the world’s population uses social media and the average user spends almost two and a half hours on social media per day. We want to capture that attention and turn it into potential conversions.
Does your business need social media management? Contact us to request a proposal and one of our team members will walk you through our Phoenix social media marketing services.
The Nvent Marketing team were great to work with. They helped us quickly establish our brand on social media and build a strong community of engaged followers through various social media platforms. The team generated high-quality, relevant, meaningful content that helped the Box Genie brand deliver value messaging to targeted new customers in the market. They were a great combination of value and eagerness to do a great job.
What is Social Media Marketing?
Social media marketing has changed the way that companies like yours can connect, interact, and create relationships with your customers. Using social networks like Facebook, Instagram, LinkedIn, etc. to market products and services is the new way to engage your customers. Utilizing social media includes creating content tailored to a specific audience. Each platform has a unique style and audience. Our team helps you choose what platform works best for you.
Organic social media content is best used for building brand awareness. Turning your company’s mission and vision statements into captivating content will engage potential and existing customers.
Content creation can take many different forms. Whether you specialize in written word, audio, video, or a mix of them all, there is room for you to choose what works best for your company. Our team of content creators will provide you with a wide variety of content including copy, infographics, images, and videos.
By incorporating all 5 pillars of social media marketing, you can be assured that we will fully manage your social presence from start to finish. Every platform has a different algorithm that must be taken into consideration. However, engagement is by far the most important factor in all of them.
Enticing your consumers to engage by liking, commenting, and sharing will increase your visibility. With Facebook, Instagram, Tiktok, and all of the other platforms having so many creators, it is crucial to stand out from your competition. Using the algorithm to our advantage partnered with a consistent, value-based strategy will give you the best possible position in the market.
Paid social media campaigns have all the same benefits and allow for microtargeting and increased outreach. Utilizing both organic and paid strategies together will yield the best results and supplement your marketing strategy.
Why Should You Choose Nvent Marketing as Your Social Media Agency?
Social media marketing with a digital agency in Phoenix lets you take advantage of all the benefits. Social ads are now more measurable, scalable, and audience-definable than ever. With a wide variety of options to choose from, social media provides lots of possibilities. As a potential customer becomes aware of your brand, social content is what will keep them engaged. This engagement lets you capture these people in your funnel and walk them through your buying process all with social media.
You can rely on our experience and skills to develop and guide your social media marketing strategy. We have experience building networks for businesses in Phoenix on social media platforms such as YouTube, Facebook, LinkedIn, Instagram, and many more. We’ll create relevant and engaging content that will spark conversations. The more people we can get to talk about your business, the better!
Another proof point on the value of marketing campaign integration: A Hootsuite study of 2,000 marketers shows that 78% feel social media improves the operational efficiency of their other digital and non-digital marketing channels. All of your marketing efforts work together. Social media is a perfect medium to reach customers you never would have otherwise. Through valuable content and a strategic approach, you will grab your customer’s attention and keep it.
Let Nvent Marketing help you develop a social media marketing strategy. Contact us to see how we can help.
How Nvent Marketing Can Help Your Business With Social Media Marketing
What do we do? Strategize. Prioritize. Invest. Integrate. Measure.
The time for putting out content without a strategy is over. We help you create a social media strategy that aligns with your company goals and overall marketing approach.
We will:
- Create and use a content calendar
- Reinforce your SEO/content, market research, and content marketing strategy
- Listen to and interact with your customers and prospects and share their voice with your company’s executive leadership
- Track results
These pillars of social media marketing work together. Make a strategy, implement it, then measure it. Using pixels and links in online content and hashtags in offline content can drive immediate improvement in reach, engagement, and feedback to maximize trackable ROI. As we track results, we adapt the strategy to keep you moving in the right direction.
Plus, scheduling timely messaging to highly tuned audiences through multiple channels can increase conversion rates. We help you choose the right channels and create content that is optimized for them.
Take Action With Your Social Media Marketing
It’s not an option to isolate social media as just a brand awareness activity. It should be prioritized as an investment and fully integrated into your company’s product marketing, targeted demand generation, and customer experience strategy.
In today’s competitive digital landscape, social media is a dominant force. If not implemented correctly, it will be extremely difficult to gain traction and reap the potential benefits.
Let us know how we can help you with your social media marketing!
Get started with Social Media services
Let us know how we can help you get started with Social Media
Get in TouchPocket-friendly website maintenance and support plans
Our website maintenance service plans are fully customized and tailored to meet all your needs. Whether you are a small startup or an enterprise business, our website maintenance services help you to offer a quick, secure and seamless online experience to your customers. We have curated three different website maintenance plans for you.
- Create/update account pages Add $200 one-time setup
- Research hashtags, keywords, audience attributes
- 8 Posts created and published per month
- Engage followers (comment, share, like, respond) for up to 20 activities per month
- Monitor and track campaign; Make adjustments as needed
- Monthly analysis and reporting
- Create/update account pages Add $200 one-time setup
- Research hashtags, keywords, audience attributes
- 12 Posts created and published per month
- Engage followers (comment, share, like, respond) for up to 20 activities per month
- Monitor and track campaign; Make adjustments as needed
- Monthly analysis and reporting
- Create/update account pages Add $200 one-time setup
- Research hashtags, keywords, audience attributes
- 20 Posts created and published per month
- Engage followers (comment, share, like, respond) for up to 20 activities per month
- Monitor and track campaign; Make adjustments as needed
- Monthly analysis and reporting
